A steady lead pipeline for a solar-panel startup
Drove a reliable flow of qualified buyer enquiries for Spark, a solar-panel startup in Ukraine, through high-intent Google Search campaigns.
The challenge
As an early-stage startup in an education-heavy category, Spark needed predictable, qualified buyer enquiries — not just traffic — to fuel sales in a still-maturing solar market.
What I did
- High-intent Google Search campaigns targeting active solar buyers
- Keyword and funnel alignment from search query to enquiry
- Cost-per-lead optimisation suited to a startup budget
- Filtering out low-intent clicks to protect spend
The result
- A steady, predictable stream of qualified leads
- Search advertising that powered the startup's growth
- A lead engine the team could plan sales around
Part of the founder's 12-year performance-marketing track record — the hands-on experience ModWolves is built on. Figures are described in approximate terms.
Want results like these?
Safe start: no agency commission during the test phase — you only cover the ad budget while we analyse, build, launch and measure. Long-term terms are agreed in writing once the numbers are in.